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24 september 2007

About Unlimited by Boost

IRVINE, C.A.-- (BUSINESS WIRE) -- Unlimited by Boost® is a wireless service available from Boost Mobile in parts of California and Texas that offers local residents unlimited local and nationwide long distance calling from their home calling area for a fixed monthly price from $45 to $55 depending on location. Customers making or receiving calls outside of their home calling area are charged 15 cents per minute. As with all service plans available from Boost Mobile, there are no term contracts, credit checks or activation fees.

Unlimited by Boost offers California and Texas residents a significantly larger home calling area than current competing flat rate wireless services in these markets, and the service operates on the robust nationwide CDMA network, providing customers with high-quality wireless service that enables them to use their mobile phones virtually anywhere in the U.S., while connected to the Nationwide Sprint Network.

Additionally, Unlimited by Boost customer benefits, offered at no additional charge, include voice mail, caller ID, call waiting, three-way calling, and text messages received. Customers can purchase plans including unlimited text messaging for flat monthly rates ranging from $50-$60 depending on location. For those who do not have an unlimited text messaging plan, text messages received are included at no extra charge and only 10 cents per message to send. This does not include charges for multimedia messages.

Boost Mobile launched its Unlimited by Boost service with advertising support in California and Texas approximately three months ago and has already signed on more than 100,000 customers. The introduction of Unlimited by Boost marks Boost Mobile’s first product and service offering to take advantage of the Sprint CDMA network technology. Boost Mobile will continue to sell and support both Pay-As-You-Go and Boost Premium PrepaidSM (hybrid) wireless services and handsets nationwide that operate on the Sprint Nextel iDEN network.

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11 september 2007

JERSEY CITY, N.J.-- (BUSINESS WIRE) -- Telmap Inc. announced today that its market-leading mobile navigation technology has been selected to power the new Boost Navigator application being rolled out in September by Boost Mobile, a wholly-owned subsidiary of Sprint Nextel. As the first “Boost” branded navigation application, Boost Navigator is customized to incorporate the Boost brand look and feel as well as to provide menu options catering to Boost’s younger target customers. The application will be deployed on Boost’s iDEN and CDMA handsets.

The two companies co-developed a Boost-branded location-based, turn-by-turn mobile navigation application providing driving and walking directions with voice, graphic and text-based guidance. In addition, customers are able to get maps on their Boost phones generated by Telmap’s proprietary mapping and navigation platform; free-text local search for points of interest ranging from retail stores to restaurants and nightlife; and advanced address search capabilities with auto-complete and fuzzy matching to generate accurate results even from minimal or misspelled entries.

“Having a Boost-branded GPS navigation application is a top priority for us because mobile navigation is very popular with our customers,” said Craig Thole, Boost Mobile Director of Value-Added Services. “Partnering with Telmap enabled us to shape the application to our demographic while keeping consistent with our brand experience.”

“Prepaid wireless service is one of the fastest-growing mobile market segments in the U.S., and Boost Mobile is one of the fastest-growing providers in the space. That makes this an important strategic addition to our customer base,” said David Singer, Vice President and General Manager of Telmap Inc. “At the same time, this partnership is another demonstration of our traction in the marketplace as well as the rising demand for GPS navigation on cellular phones.”

Customers will have the option to pre-pay and purchase Boost Navigator as part of their daily, weekly, monthly or quarterly Boost package.

 

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28 august 2007

IRVINE, Calif.-- (BUSINESS WIRE) -- Boost Mobile®, a wholly owned division of Sprint Nextel® (NYSE:S), is celebrating the explosive popularity of its Unlimited by Boost™ service in California and Texas by offering free Unlimited by Boost® phones and service to local charities that support youth development. The phones include free unlimited local and long distance calls from a home calling area for one year. Boost Mobile launched its Unlimited by Boost™ service with advertising support in California and Texas approximately three months ago and has already signed on more than 100,000 customers.

“Giving back to the communities we serve and boosting the lives of today’s youth is fundamental to the way we live and work at Boost Mobile,” said Danielle Alvarez, community relations manger, Boost Mobile. “To commemorate the success of our recent California and Texas unlimited service launches, we want to donate Unlimited by Boost phones to local charities as a part of our company’s dedicated effort to help young people enhance their lifestyle and status in ways that matter.”

Charitable areas of focus include support for education, life experiences, health and other programs that support youth development. Boost will consider requests for support from eligible 501c3 organizations that integrate or promote our unique brand and services. Non-profit organizations interesting in submitting a proposal for phones can email communityrelations@boostmobile.com.